RCS - Eagle Eye Solutions - Contract win for new EagleAI product

Eagle Eye SolutionsAnnouncement

09/09/2024 07:00

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RNS Number : 3271D  Eagle Eye Solutions Group PLC  09 September 2024

RNS Reach

9 September 2024

 

Eagle Eye Solutions Group plc

("Eagle Eye", the "Group", or the "Company")

 

Contract win with France's largest retail chain for new EagleAI product

E.Leclerc adopts EagleAI's new Personalised Flyer offering and renews its
contract for Challenges

 

Eagle Eye (LSE: "EYE"), a leading SaaS technology company that creates digital
connections enabling personalised, real-time marketing, is pleased to announce
that E.Leclerc, the largest retail chain in France, has signed a one-year
contract for EagleAI's new AI-powered, 'Personalised Flyer' offering,
alongside a two-year renewal for EagleAI's Personalised Challenges product.

 

E.Leclerc is a French cooperative and hypermarket chain, operating in more
than 720 locations in France and a further 85 locations internationally. The
retailer currently uses EagleAI's Personalised Challenges and has renewed its
contract following its success. E.Leclerc's use of the new digital
Personalised Flyer offering will enable the retailer to strengthen its
engagement with customers by offering a fully personalised experience to any
of E.Leclerc's 15 million loyalty program members, who have given consent to
profiling. The Personalised Flyer will be further developed in conjunction
with E.Leclerc, before launch by the retailer by early 2025.

 

The new Personalised Flyer offering leverages Eagle Eye's existing and new AI
machine learning capabilities to create a digital, highly personalised version
of the traditional grocery flyer, a promotional tool for advertising sales,
discounts and special offers which is either distributed via print or made
available online. Promotional flyers attract customers, encourage larger
purchases, and increase purchasing power of customers, but are largely still
mass produced. Eagle Eye's digital Personalised Flyer' will be personalised
for each customer, making it a far more effective marketing tool, in strict
compliance with regulations on the protection of personal data, including the
requirements of GDPR, such as clear customer consent, data in the European
Union and data retention periods.

 

EagleAI's new product strengthens Eagle Eye's offering in the French and US
markets in particular, where the use of digital flyers is well established,
particularly in France as the use of paper has recently been banned and where
E.Leclerc will serve as a strong reference customer.

 

Tim Mason, CEO of Eagle Eye, said: "We are delighted to deepen our
relationship with E.Leclerc, the first customer to utilise our newly developed
digital Personalised Flyer offering, following its success with Personalised
Challenges. Our latest AI-powered product is targeted at the significant and
growing digital flyer market, opening up new addressable opportunities for
Eagle Eye within the enterprise loyalty market. We are confident that with a
strong reference customer in E.Leclerc the offering will garner significant
interest once fully launched, particularly in the US and French markets."

 

 

Enquiries:

 Eagle Eye Solutions Group plc                               Tel: 0844 824 3686
 Tim Mason, Chief Executive Officer
 Lucy Sharman-Munday, Chief Financial Officer

 Investec Bank plc (Nominated Adviser and Joint Broker)      Tel: +44 20 7597 5970
 David Anderson / Nick Prowting / St John Hunter

 Shore Capital (Joint Broker)                                Tel: +44 20 7408 4090
 Corporate Advisory: Daniel Bush, David Coaten, Lucy Bowden
 Corporate Broking: Henry Willcocks

 Alma Strategic Communications                               Tel: +44 20 3405 0205
 Caroline Forde, Hannah Campbell, Kinvara Verdon

 

 

About Eagle Eye

Eagle Eye is a leading SaaS technology company enabling retail, travel and
hospitality brands to earn the loyalty of their end customers by powering
their real-time, omnichannel and personalised consumer marketing activities.

 

Eagle Eye AIR is a cloud-based platform, which provides the most flexible and
scalable loyalty and promotions capability in the world. More than 850 million
personalised offers are executed via the platform every week, and it currently
hosts over 500 million loyalty member wallets for businesses all over the
world. Eagle Eye is trusted to deliver a secure service at hundreds of
thousands of physical POS destinations worldwide, enabling the real-time
issuance and redemption of promotional coupons, loyalty offers, gift cards,
subscription benefits and more.

 

The Eagle Eye AIR platform is currently powering loyalty and customer
engagement solutions for enterprise businesses all over the world, including
Asda, Tesco, Morrisons, Waitrose and John Lewis & Partners, JD Sports,
Pret a Manger, Loblaws, Southeastern Grocers, Giant Eagle, and the Woolworths
Group. In January 2024, Eagle Eye launched EagleAI, a next-generation data
science solution for personalisation, already being used by leading retailers
worldwide including Carrefour, Auchan and Pattison Food Group.
Web - www.eagleeye.com
(https://url.avanan.click/v2/___http:/www.eagleeye.com/___.YXAxZTpzaG9yZWNhcDphOm86ZWM3ZTgxY2QwMTRlY2NjMDY2ZTlkY2M3MWVlMGU2ZTY6NjoyZWVjOjAyMmQ0ZDVhOWUyZWUwMDU3Yjc5Y2IxNjNjZGJiY2FmNDU0MTU1NTMxNTVkMDNlNWE1ZTY4ZjFiMDljZGRmODc6cDpG)

 

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