REG - Blackbird PLC - Directorate Change

BlackbirdAnnouncement

09/09/2024 07:00

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RNS Number : 3115D  Blackbird PLC  09 September 2024

9 September 2024

 

 

 

Blackbird plc

(the "Company")

 

 

Director Change: Blackbird appoints Nick Lisher to the Board

 

9 September, London - Blackbird plc (AIM: BIRD), the developer and seller of
the market leading cloud video platform, Blackbird, and developer of the
online collaborative video editing and content creation platform, elevate.io,
is pleased to announce that the experienced marketeer and technology executive
Nick Lisher will join the Company's Board on 16 September 2024 as a
Non-Executive Director.

 

Nick Lisher, currently Chief Growth Officer at Manual & Voy and former
Chief Marketing Officer at Flo Health, is a senior growth marketing executive
known for his expertise in: community building; digital and data driven
marketing; and innovative brand development. During a career spanning over two
decades Nick has demonstrated the power of marketing to connect consumers,
build engaged communities and drive growth across various industries, from
music and fashion to technology, education and health.

 

From 2022 to 2024, Nick was Chief Marketing Officer at Flo Health, the world's
largest health app, focused on female reproductive health. During his tenure
Nick led a rebrand, subscription re-positioning and saw the largest membership
growth in a given quarter. Flo Health has 68 million monthly active users and
over 3 million active paying subscribers.

Previously, as Head of EMEA at Nextdoor from 2016 to 2021, Nick applied his
community-building expertise to grow the platform's user base across multiple
countries. He spearheaded innovative localised marketing strategies, focusing
on building trust and engagement within communities.

In an earlier role as Chief Marketing Officer and VP of Growth at Depop, the
social e-commerce platform for fashion, Nick was part of the team which drove
the platform's exponential growth. Nick's strategic use of influencer
partnerships was an important part of aligning Depop's brand with its core
audience, fostering a vibrant community that thrived on the platform's unique
blend of fashion and social interaction.

Blackbird Chair, Anne de Kerckhove, said:  "We are absolutely delighted to
welcome Nick to our board. Nick's exceptional skills in community building and
effective data driven performance marketing globally will be invaluable to
Blackbird and elevate.io. My goal as the new chair is to ensure Blackbird had
a best in class board to tackle the content creator economy. With Youri
Hazanov, appointed last month, and Nick, we have exactly the right mix of
skills to help the executive team drive exponential growth for our company."

 

Blackbird CEO, Ian McDonough commented: "Nick is the very epitome of the
modern marketeer with insights into human psychology and an understanding of
the metrics and functionality of digital platforms and tools marketing teams
now have at their disposal. As elevate.io starts to build awareness, an online
community and monthly active users, Nick's online marketing experience is
going to be absolutely invaluable. I am delighted to welcome him to the Board
of Blackbird."

 

Nick Lisher added: "The opportunity for Blackbird, and particularly
elevate.io, is vast. As technology evolves, video editing is breaking free
from the confines of traditional desktop setups. The cloud is becoming the new
creative workspace, offering real-time collaboration, scalability, and access
to powerful tools from anywhere in the world, making creativity more flexible
and limitless than ever before. With its proprietary technology and
experienced team, Blackbird is uniquely positioned to crack this market."

 

As required under Schedule Two, paragraph (g) of the AIM Rules for Companies,
further disclosures on Nick Lisher are as follows:

 

Nicholas Mark Lisher, aged 46, holds or has held the following directorships
and/or partnerships in the past five years:

 

Current directorships and/or partnerships:

●    451 Lifestyle Limited

 

Past directorships and/or partnerships:

●    Nextdoor Europe UK Limited

 

There is no further information on Nick Lisher required to be disclosed under
Schedule Two, paragraph (g) of the AIM Rules for Companies.

 

 

 Contacts:

 

Blackbird plc.
 
Tel: +44 (0)20 8879 7245

Ian McDonough, Chief Executive Officer

Stephen White, Chief Operating and Financial Officer

 

Allenby Capital Limited (Nominated Advisor and Broker)          Tel:
+44 (0)20 3328 5656

Nick Naylor / Piers Shimwell (Corporate Finance)

Amrit Nahal / Guy McDougall (Equity Sales and Corporate Broking)

 

About Blackbird plc

Blackbird plc operates in the fast-growing SaaS, Media and Entertainment and
content creation markets.  Blackbird plc's patented technology allows for
frame accurate navigation, playback, viewing and editing in the cloud and it
has two products.

Blackbird(Ⓡ) a market leading suite of cloud-native computing applications,
is used by rights holders, broadcasters, sports and news video specialists,
live events and content owners, post production houses, other mass market
digital video channels and corporations.

elevate.io is the company's new browser-based collaborative content creation
platform currently in general release. elevate.io (http://elevate.io/) is
built using Blackbird's core technology and is aimed at professional teams and
the fast growing Creator Economy.

Blackbird plc also licences its core video technology, under its 'Powered by
Blackbird' licensing model, enabling video companies to accelerate their path
to true cloud business models.

www.blackbird.video (http://www.blackbird.video)

www.linkedin.com/company/blackbird-cloud
(http://www.linkedin.com/company/blackbird-cloud)

www.twitter.com/blackbirdcloud (http://www.twitter.com/blackbirdcloud)

www.facebook.com/blackbirdplc (http://www.facebook.com/blackbirdplc)

www.youtube.com/c/blackbirdcloud (http://www.youtube.com/c/blackbirdcloud)

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