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REG - Blackbird PLC - Directorate Change

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RNS Number : 3249A  Blackbird PLC  14 August 2024

14 August 2024

 

Blackbird plc

(the "Company")

 

 

Director Change: Blackbird appoints Youri Hazanov to the Board

 

14 August, London - Blackbird plc (AIM: BIRD), the developer and seller of the
market leading cloud video platform, Blackbird, and developer of the
multiplayer video editor in a browser, elevate.io, is pleased to announce that
Youri Hazanov will join the Company's Board on 15 August 2024 as a
Non-Executive Director.

 

Youri Hazanov, a highly experienced executive in technology and in the video
space, brings a wealth of expertise in developing and scaling international
businesses, with a proven track record of revenue growth and extensive
knowledge and skill in partnerships across both B2C and B2B sectors.

 

In his current role as General Manager and Chief Partnerships Officer and
member of the executive team at JellySmack, Youri is leading the company's
global expansion strategy. JellySmack, a SoftBank backed unicorn, is
recognised as a pioneer in the Creator economy, using a suite of tech tools
and proprietary AI to edit, optimise and distribute content on behalf of
creators. The JellySmack Creator Program is known for supporting some of the
world's most talented creators such as PewDiePie and Mr Beast.

 

Prior to this role Youri spent 10 years at Google launching, developing and
managing YouTube across markets in EMEA, CEE, Russia, Israel and the Middle
East and leading the partnerships business & strategy with traditional
media. The experience at both Google and JellySmack equip Youri with a
comprehensive understanding of the diverse business models that underpin
success in the creator economy. At Google, he gained insight into how creators
monetise their content through various streams, including ad revenue,
sponsorships, and branded partnerships. His work provided him with a detailed
perspective on content monetisation and revenue generation. At Jellysmack, he
has applied a strong understanding of data analytics to optimize content
distribution and drive growth, effectively bridging traditional media and new
digital platforms.

 

Youri is a recognised leader and thinker at the boundary of online and
traditional media worlds, with strong operational experience combined with a
robust management track-record, a deep understanding of advanced analytics and
keen strategic expertise.

 

Fluent in five languages, Youri holds a Master's degree in International
Relations, as well as an MBA at the University of Geneva, and an executive
certificate from Harvard Business School in the Business of Entertainment,
Media and Sports (BEMS). A Swiss citizen, Youri also teaches Digital Marketing
at the International University of Monaco.

 

Blackbird Chair, Anne de Kerckhove said: "We are delighted to welcome Youri to
the board. Youri's deep knowledge of our space and his strategic expertise in
partnerships and international expansion will enable him to profoundly impact
elevate.io's growth and monetisation strategy. We will continue to strengthen
the board with industry experts in the coming months."

 

Blackbird CEO, Ian McDonough commented:

"We are incredibly excited for Youri to join our team. Youri's knowledge of
the Creator Economy, his deep understanding of digital marketing, partnerships
and content strategy combined with his strategic experience, make him an
invaluable asset to the Board. His contribution will be instrumental as we
look to accelerate growth and achieving our vision of making elevate.io the go
to online video co-creation platform in this large and fast growing
marketplace."

 

Youri Hazanov said: "I am thrilled to join the board of Blackbird at such an
exciting time for the Company. With elevate.io, we have a powerful opportunity
to revolutionise content creation for professional teams and the rapidly
expanding Creator Economy. I look forward to helping the Company scale
internationally, leveraging our core technology to drive growth and innovation
across new markets."

 

Youri Hazanov is 42 years old. There is no further information on Youri
Hazanov required to be disclosed under Schedule Two, paragraph (g) of the AIM
Rules for Companies.

 

 

 Contacts:

 

Blackbird plc.
 
                                    Tel:
+44 (0)20 8879 7245

Ian McDonough, Chief Executive Officer

Stephen White, Chief Operating and Financial Officer

 

Allenby Capital Limited (Nominated Advisor and Broker)          Tel:
+44 (0)20 3328 5656

Nick Naylor / Piers Shimwell (Corporate Finance)

Amrit Nahal / Guy McDougall (Equity Sales and Corporate Broking)

 

About Blackbird plc

Blackbird plc operates in the fast-growing SaaS, Media and Entertainment and
content creation markets.  Blackbird plc's patented technology allows for
frame accurate navigation, playback, viewing and editing in the cloud and it
has two products.

Blackbird(Ⓡ) a market leading suite of cloud-native computing applications,
is used by rights holders, broadcasters, sports and news video specialists,
live events and content owners, post production houses, other mass market
digital video channels and corporations.

elevate.io is the company's new browser-based collaborative content creation
platform currently in general release. elevate.io (http://elevate.io/) is
built using Blackbird's core technology and is aimed at professional teams and
the fast growing Creator Economy.

Blackbird plc also licences its core video technology, under its 'Powered by
Blackbird' licensing model, enabling video companies to accelerate their path
to true cloud business models.

www.blackbird.video (http://www.blackbird.video)

www.linkedin.com/company/blackbird-cloud
(http://www.linkedin.com/company/blackbird-cloud)

www.twitter.com/blackbirdcloud (http://www.twitter.com/blackbirdcloud)

www.facebook.com/blackbirdplc (http://www.facebook.com/blackbirdplc)

www.youtube.com/c/blackbirdcloud (http://www.youtube.com/c/blackbirdcloud)

 

 

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