AIM-listed gift packaging specialist IG Design (LON:IGR) was a major multi-bagger over the decade leading up to the pandemic. I remember ruling out the stock as being too expensive, only to see the shares continue rising.

Between January 2010 and January 2020, IG Design’s share price rose by 880% to more than 700p – before collapsing to less than 50p in 2022.

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A successful turnaround has seen the stock recover to trade around 200p. The valuation looks moderate to me and management are confident they can deliver further improvements in profitability, plus organic growth.

While I don’t expect IG Design’s share price to return to the record highs of 2019, I do think the shares have the potential to deliver meaningful gains from current levels, as I’ll now explain.

Summary

Pros:

  • IG Design is one of the biggest players in this sector and supplies some of the world’s largest retailers

  • The company benefits from economies of scale and may find it easier to meet growing customer demand for near-shored products than smaller suppliers will do

  • The founding Hedlund family retains a 20%+ shareholding. I’d hope this provides some protection against risky M&A and lowball takeover bids

Cons:

  • This is a low margin business with limited pricing power and critical dependence on seasonal sales. If unexpected costs arise, profits can collapse, as happened in 2022/23.

  • Two-thirds of revenue comes from the group’s top 20 customers, many of which are in the USA. IG Design is thus heavily dependent on a handful of large customers and US consumer demand.

  • The company’s markets are fairly mature – management estimates long-term growth rates of c.2.5%. To achieve stronger growth, IG Design may need to win market share from rivals. Growth potential could be limited without further M&A.

Profile

About the stock

IG Design is a manufacturer and supplier of gift packaging and products for occasions. It’s listed in the Containers & Packaging industry group within the Basic Materials sector.

The company floated on the London market in 1995 and is currently a member of the AIM 100 index, with a market cap of £184m and a recent share price of 194p.

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IG Design…

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